Automotive Parts and Accessory Sales Training
Develop key account, customer service and sales skills with Ascari Training
You could call this our spiritual home. We are passionate about the parts and accessories business and the sales opportunities for our customers in this £11bn sector are incredible. You just have to have the passion and hunger for growing your business and we'll provide the knowledge and skills for you and your teams.
For many businesses in the automotive sector, developing sales and customer service skills is vital to achieving more sales. And our extensive automotive dealer network training helps employees to be more effective with their inbound and outbound telesales skills as well as focusing on customer service skills.
Field based staff development
Our car, van, and truck parts sales training goes beyond the office. As well as developing skills for office based staff and sales management training, we work with our customers to develop sales skills for field based sales teams and delivery drivers who are focused on developing and managing B2B prospects and customers.
Understanding customers, knowing the products
Understanding customers and how to work with them is at the heart of parts and accessory sales but, at Ascari, we also understand the importance of having a strong knowledge of the products, including their features and benefits.
Our automotive parts and accessories trainers have an in-depth market knowledge and are able to provide full product knowledge training.
Why provide vehicle parts and accessory sales training?
Customer acquisition requires time and money to be invested, and it’s proven that loyalty marketing and retaining customers is much more profitable. Data suggests that it’s 7 times less expensive to keep a customer than to acquire a new one.
Growing your parts and accessory sales is a great way to improve profits, and to retain customers over the long-term. With the right level of parts and sales training, staff can service customers to the highest level by offering the right vehicle parts, products and services over the period of the customer life-cycle.
Parts training designed and delivered for you
At Ascari, we design and develop our training materials to suit your needs, while using our 30+ years of experience training businesses in the automotive sector. Our vehicle parts and accessory sales trainers will work with you to develop a custom training that’s delivered in a fun and interesting way so that your staff can develop to their full potential.
We also use various methods to deliver the vehicle parts and accessory training to different teams including e-learning, webinars and face-to-face and virtual classroom training. We understand the advantages and disadvantages of the various delivery methods and provide the best format for office and field-based staff as well as management within auto parts departments, motor factors, distributors and retailers.
Need automotive parts and accessories sales training?
To find out more about the training we provide, get in touch. We would be delighted to offer you a free initial chat to understand your requirements and to see how we can help.
Our automotive parts and accessory sales trainers look forward to working with you soon!
